Best Electric Vehicle (BestEV)
Launched at the end of 2015, BestEV is a public-welfare new energy vehicle evaluation and consumer advocacy project guided by an expert committee and based on consumers' real-world driving experiences. The project aims to help consumers choose high-performing electric vehicles, incentivize manufacturers to provide more quality products to consumers, accelerate automotive market transformation, vigorously promote the widespread use of electric vehicles, and ultimately achieve the goals of non-fossil fuel-powered vehicles and zero-emission (or near-zero emission) vehicles.
Phase 1: Development of electric vehicle evaluation methodology
Phase 2: Launch of electric vehicle evaluation system + Owner evaluations
Phase 3: Electric vehicle owner evaluations + Consumer surveys
Phase 4: Electric vehicle knowledge popularization
A total of 9 offline events have been organized, including 6 offline owner events, 2 university outreach lectures, 1 media press conference, and the production of over 150 short videos. In total, 167 people participated in owner events, among whom 64 were electric vehicle owners, 75 individuals were interviewed, and the short videos garnered over 100,000 views.
I. Compiled "100 Questions about Electric Vehicles" and a Private Charging Pile Installation Guide for basic knowledge dissemination
"100 Questions" guides consumers in their vehicle purchasing decisions, providing the most detailed and truthful answers and guidance through five chapters covering all aspects of the process, including purchasing, usage, and charging. The "Guide to Private Electric Vehicle Charging Pile Installation and Use" combines policies and practical conditions of different provinces and cities to offer practical operational guidance.
II. Built communities, launched a series of consumer questionnaire surveys, supplemented by expert commentary, to build a communication bridge between consumers, the industry, and policymakers
There are currently over 10 institutional groups and more than 20 partner groups, covering over 5,000 users. These communities serve daily consumer-facing outreach and event organization.
III. Produced a series of short videos, published on multiple platforms, to increase promotional influence
2 television stations and 33 print and online media outlets have reported on the activities and project, reaching online media, print media, and television media, with a total communication reach exceeding 5 million people. A total of 530 articles were published on owned media channels, with total reads exceeding 100,000.
Website: http://www.bestev.org